Mobile advertising is one of the main drivers for growth amongst businesses today, and it’s a vital part of any digital marketing strategy to increase revenue and popularity amongst brands. With people spending much of their time on their phones, digital marketers are increasingly turning to social media apps to pepper their brand onto those small screens every day, and the trend will only continue to grow.
Snapchat has become one of the top marketing channels for marketers all over the world. Its reach is promising with millions of users using the platform for various activities daily. Therefore, it’s crucial for marketers to stay current on the most recent data as the popularity of this app rises.