Love2Laundry began working with us back in April 2020. Its online laundry app has become one of the most popular laundry collection apps in London. However, there is still a huge amount of market share to capture and our project was to fully re-brand and scale the business.
The challenge we that the website had no proper brand guidelines, the website was built in custom PhP code with no accessible CMS. In addition, the brand was rapidly growing and at the time was running a crowdfunding campaign. It had a large amount of content requirements including rebranding, pitch decks, social assets, video assets and more.
Our solution was to first set the tone for the new branding defining the colour palettes, the brand messaging and redesigning the whole user experience. We successfully did this and then created a ton of new marketing assets including pitch decks, image ads, video ads and a lot more. We have been with Love2Laundry through its major growth journey and have significantly contributed to the company’s sustained growth and success. We now handle all marketing for Love2Laundry including PPC, Social Media, SEO, Email Marketing and Digital PR.